Read The Personality Brokers: The Strange History of Myers-Briggs and the Birth of Personality Testing by Merve Emre Online

The Personality Brokers: The Strange History of Myers-Briggs and the Birth of Personality Testing

An unprecedented history of a personality test devised in the 1940s by a mother and daughter, both homemakers, that has achieved cult-like status and is used in today's most distinguished boardrooms, classrooms, and beyond.The Myers-Briggs Type Indicator is the most popular personality test in the world. It has been harnessed by Fortune 100 companies, universities, hospitals, churches, and the military. Its language - of extraversion vs. introversion, thinking vs. feeling - has inspired online dating platforms and BuzzFeed quizzes alike. And yet despite the test's widespread adoption, experts in the field of psychometric testing, a $500 million industry, struggle to account for its success - no less to validate its results. How did the Myers-Briggs test insinuate itself into our jobs, our relationships, our Internet, our lives?First conceived in the 1920s by the mother-daughter team of Katherine Briggs and Isabel Briggs Myers, a pair of aspiring novelists and devoted homemakers, the My...

Title : The Personality Brokers: The Strange History of Myers-Briggs and the Birth of Personality Testing
Author :
Rating :
ISBN : 9780385541909
Format Type : Hardcover
Number of Pages : 288 pages
Status : Available For Download
Last checked : 21 Minutes ago!

The Personality Brokers: The Strange History of Myers-Briggs and the Birth of Personality Testing Reviews

  • Jaclyn

    Fascinating account of the history behind the Myers-Briggs personality test, and the women who developed it.

  • Erin

    I was hoping for a more intriguing story. The story I got certainly seemed well researched, but I lost interest about halfway through. I vividly remember taking the Myers Briggs in college when I was unsure what I wanted to major in. I was an ISFJ and I also clearly remember that the "test" told me that meter reading might be a good job for me. I still wonder if I should have pursued meter reading (JK, not really). I learned a lot about the development of the tool, but by the end I just wasn't t ...more

  • Don Heiman

    Merve Emre’s 2018 book “The Personality Brokers” is a biography about Katherine Briggs and her daughter Isabell Briggs Myers who co-developed the popular and very controversial Myers-Briggs Personality Type Index. In the book Merve explains the various ways the Index helps us understand how we inherit and self-create personalities that evolve throughout the timeline of our lives. I found the book fascinating and well worth reading. (L/P)

  • Amanda O.

    My friend lent me her advance copy and I finished it in a week!

    The Personality Brokers is the fascinating history behind the Myers-Briggs test and the mother-daughter duo who created it. The book was incredibly well-written and well-researched and raised interesting questions about personality psychology, which interest me greatly. I also loved how it delves into the history of the test - how it weaves together the psychological frameworks of Jung and the made-up parts by Isabel Myers and Kathar

  • Robin Bonne

    3.5 Stars. The beginning really tried to sell me on the mystery of the author’s journey to uncover the history of MBTI. After such promise, it slowed down for awhile, which is why I can’t rate it higher. Then it took a turn toward the bizarre when Katherine had a strange relationship with Mary “Tucky” Tuckerman.

    Overall, it was fascinating and there were moments of, “What did I just read?”

    Thanks to NetGalley and the publisher for a free copy of this ebook in exchange for an unbiased review.

  • Tina Panik

    This well researched, wild ride of a story follows the mother-daughter team (with no psychological training) who design and influence contemporary culture with their personality theories which succeed through a serendipitous combination of timing and tenacity. Combine their hysterical passion with some Jung, the Nazi resistance, and Truman Capote, and you’ve got a completely astonishing tale.

  • Nick Richtsmeier

    This is a strange thing to say about a biography of the two women who created MBTI, but I desperately needed this book. I have been wrestling--after years of using psychographics like MBTI--in my work with the consequences for both individuals and groups for being broken into types. I have watched as we use these tools as short-hands for a person, putting them into boxes and weaponizing our toolkits to put people in their place when they try to be something which makes us uncomfortable. I have s ...more

  • Ian Tymms

    This is not an easy book to quantify. Emre begins with a critique of the Myers-Briggs test but, having explained that the test in not valid in the scientific sense, she goes on to write a book which is far more interesting than a simple critique. Her project is to explore where the Myers-Briggs test comes from - a fascinating slice of 20th century history on its own - and how and why it has become so deeply embedded in modern society.

    It was in Emre's discussion of Michel Foucault's concept of t